Global Leadership Bulletin

A journal of leaders, by leaders, and for leaders
Global Leadership Bulletin

What is Innovation?

Innovation management refers to a process of promoting innovation strategies in organizations to plan, organize, manage, and control various ideas for internal and external innovation from social media like networks and communities. Innovation management solutions focus on

This Week in Digital – 26 May 2017

GOOGLE TO LAUNCH GOOGLE ATTRIBUTION Google has announced they are launching a host of new products and features for marketers, with a key one being Google Attribution. It is set to be launched in the next few months,

What can drones do? Nine unsuspecting drone-missions that unmanned areal vehicles can do [Video]

What can #drones do? 9 unsuspecting #drone-missions that unmanned areal vehicles can do today. #ai #uav #robotics @futurism pic.twitter.com/JuTrpEYtjB — Mike Quindazzi ✨ (@MikeQuindazzi) March 15, 2017 The cost of #drone has decreased by 99.3% over the

This Week in Digital – 19 May 2017

THE VIEWERS WEREN’T ‘LOVIN’ IT’! This week, McDonald’s became the latest brand to cause upset after their new TV campaign was criticised for exploiting childhood bereavement. The advert features a boy talking to his mum about his dead

The 1 Percent Rule: Why a Few People Get Most of the Rewards

Sometime in the late 1800s — nobody is quite sure exactly when — a man named Vilfredo Pareto was fussing about in his garden when he made a small but interesting discovery. Pareto noticed that a tiny

This Week in Digital – 12 May 2017

DOVE’S “REAL BEAUTY” BLUNDER Dove’s new limited edition range of body-shaped bottles has been ridiculed online this week. They were released as part of the brand’s latest advertising campaign, “Real Beauty”, which aims to celebrate body diversity.

What Does Blockchain Mean for Small Businesses?

How Blockchain Can Change the Way We Do Business. If you have ever felt overwhelmed by the speed with which the world is changing, you are certainly not alone. The amount of news and information we are

IBSO signed the UN open letter calling on academic institutions to incorporate human rights in management education

The Global Compact and the Secretariat of the UN Principles for Responsible Management Education have released an Open Letter calling on academic institutions to educate future managers and leaders on business and human rights. Endorsed by the

Which is your favorite social media platform?

Do you have a minute? Please take a moment for our new Twitter poll! Which is your favorite #SocialMedia platform?#ATSocialMedia #SMM #DigitalMarketing #Marketing #SocialMediaStrategy #polls #poll #branding — IBSO (@Interstandards) May 8, 2017